How To Actually Market To Safelists And Traffic Exchanges To Be Most Effective
As mentioned in my previous post, How To Make Money With Network Marketing In Today's Economy - Part I, you can no longer just send people to your company
website and expect people to sign up. There is too much competition for the
number of people that are actually looking for a network marketing opportunity.
Add to the fact that people are real skitish about believing that an opportunity
is going to deliver what it promises, it makes getting even one good prospect
from your company website a real challenge.
Safelists and traffic
exchanges are overflowing with people who could really make a difference in your
downline, really loaded with Group 1 and Group 2 individuals, but you can't just
send an email or a splash page that says join my program because...yadah, yadah,
yadah.
You need to offer them something that is going to improve their
odds of making money. For instance, this report is loaded with content and
doesn't try to sell anything, and consequently, is a great way to get interested
people to view a link at the end of the report that isn't a flat out sales job.
Another way is to offer a unique concept that can improve their chances
to make money but is also very believable. For instance, if I told you that 95%
of networkers put the cart before the horse and that's why they quit before they
make any money, you might want to know how you can apply that concept to your
network marketing business.
I use the "cart before the horse" analogy
frequently with good success because I happen to know that once people see the
explanation of how a large, active downline can be built by avoiding putting the
cart before the horse, it becomes much easier to get them to take a look at one
of my links.
And finally, promoting a simple, cheap, and effective
SYSTEM to market with is always of interest to safelist and traffic exchange
surfers. Because marketing is the name of the game and if you can do something
easier, cheaper, and more efficient, it is going to improve your chances of
making money, which is why we are here in the first place. That is the third
piece of the puzzle that I use.
So, lets recap:
My three pronged
approach to marketing to safelists and traffic exchanges, which is where your
target market resides, is:
(1) Great content in the way of a FREE report
without any salesy promotion.
(2) A unique concept which creates enough
curiosity, so that if people can relate to it in their own previous experience,
they want to know how they can use the concept or avoid using it, whichever the
case may be.
(3) Offer a real simple system that is real inexpensive,
and really works that will help them build any network marketing business into a
real dynasty. In a nutshell, offer a near-perfect marketing system.
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